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Why charities need to embrace young volunteers

There has never been a better time for charities to embrace a generation of school-aged volunteers, so why do so many young people and children find it so hard to locate meaningful volunteering opportunities?

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Intrepid adventurers attempt ultimate automotive challenge

Two adventurers are driving from Cape Town to London in a Fiat Panda to raise funds for Farm Africa, a charity tackling acute hunger in East Africa. Phil Young and Paul Brace will drive the Panda 1,000 miles a day in what could be considered the ultimate automotive challenge in a reasonably priced car! The city car, equipped with a standard 875cc engine, will make the journey in just ten days. If they succeed, the pair will create a new world record.

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Employee engagement is vital to business success

The UK could deliver up to £26bn GDP growth by better engaging its employees, a new report from the Engage for Success task force reveals. CEOs from across the UK came together earlier this month to call for every leader and manager in the economy to help tackle the UK’s employee engagement deficit by inspiring and motivating their workforces.

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The benefits of public speaking

Association professionals are often called upon to speak at events. While it can be intimidating, public speaking is a highly valuable skill to possess, and those who learn to leverage it effectively will often establish themselves as experts or thought leaders, which in turn helps to grow membership and raise the profile of their organisation.

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How can charities use Pinterest?

As the PR and marketing media continues its frenzied coverage of Pinterest, one of this year’s biggest social media success stories, we consider how the charity sector can make best use of the site to engage with their supporters. After all, surely a social media site that grew by 4,000% in its first six months shouldn’t be ignored.

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Is it time to consider outsourcing?

Outsourcing has become essential to many businesses over the past 20 years, and particularly in recent times with employers often tending to favour outsourcing over engaging full-time staff. Associations typically outsource membership management, administration, marketing and accounting functions to specialists, freeing up in-house resource to develop strategy, plan for future events and address policy matters.
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