October is Tyre Safety Month, and CJAM works in partnership with TyreSafe, the leading UK tyre safety charity, to coordinate, create and distribute a range of marketing and campaign materials to drive home core tyre safety messages and drive behaviour change.
CJAM is strengthening its team with two senior appointments. Yvonne Lidgate joins as business development manager to help generate new business opportunities for CJAM’s marketing and association management clients, while Lucy French joins as Account Director to develop and lead creative, high impact marketing campaigns.
“I’m delighted to welcome Yvonne and Lucy to our growing team,” says CJAM’s Managing Director, Christine Joyce. “They both have significant expertise to offer our clients and will be a real asset to our business. I look forward to growing together with our clients as we continue to strengthen our offering and deliver high impact results.”
Yvonne has more than 20 years’ experience of customer service, client retention and business development, having held senior sales and purchasing positions at companies including Aalco and Wedge Galvanizing. In addition to trouble-shooting, resolving customer complaints and generating sales, she also has strong expertise in training and recruitment, and a wealth of experience gained from helping to establish and promote a successful start-up business. Yvonne thrives in a fast-paced environment and has excellent attention to detail.
Lucy is a strategic thinker with a passion for delivering creative, results-led marketing campaigns. She has nearly 20 years’ marketing experience spanning in-house and agency roles. Most recently, she was the Marketing Director of Lingfield Notre Dame School in Surrey, where she was responsible for developing and implementing the school’s marketing strategy. She previously worked with some of London’s most creative advertising agencies, where she developed and led campaigns for multi-national clients including Playstation UK, Sky, Lego and Procter & Gamble.
For more information about CJAM’s creative marketing services, please contact us on 01787 226995 or visit our website.