October is Tyre Safety Month, and CJAM works in partnership with TyreSafe, the leading UK tyre safety charity, to coordinate, create and distribute a range of marketing and campaign materials to drive home core tyre safety messages and drive behaviour change.
CJAM has welcomed a new press/communications specialist to join its team of dedicated business and marketing professionals.
Marnie Bradford brings with her a wealth of experience, having worked in a number of high profile PR roles across the NHS and charity sector for almost 20 years.
Previously heading up PR/communications at Europe’s largest cancer centre in Europe, the Royal Marsden Hospital in London, her most recent post has been Head of Media at Imperial College Healthcare NHS Trust, one of the largest acute trusts in the country, which includes St Mary’s Hospital in Paddington.
Marnie Bradford said: “I am delighted to be joining CJAM and to start working with the PR and communications team at this dynamic, forward thinking marketing agency.
“As Head of Media at St Mary’s Hospital, I was responsible for managing the 24-hour press office service, handling and overseeing all media enquiries, writing press releases and reactive statements and generating positive media coverage. This involved liaising with journalists on a daily basis, setting up filming and interviews and being able to identify and run with a good news story. I am looking forward to offering this service to CJAM and the clients it supports.”
Christine Joyce is the managing director of CJAM, having set up the agency in 2009. Welcoming Marnie, she said: “Marnie further strengthens our press and PR offering and is a valuable addition to our team. As an experienced copywriter, she also has a proven track record in producing engaging and interesting copy for websites, publications and internal communications. CJAM’s current and future clients will benefit enormously from Marnie’s arrival with complementary skills taking CJAM’s team to the next level.”
Some of the highlights of Marnie’s career include working with ‘This is your Life’ to surprise two leading cancer consultants who had made an unparalleled difference to the lives of patients with cancer, working with journalists, TV and documentary makers to publicise breakthroughs in research, treatment and care, organising events and VIP visits from celebrities, ministerial visits and working with the palace press office on royal visits by Her Majesty the Queen and Prince William.
As well as generating proactive media coverage, Marnie has handled a number of high profile stories including the discovery of an abandoned baby, the hijack of an ambulance and was the NHS press officer on-call during the night of the Paddington rail crash – where she dealt with press enquiries throughout the night from around the world.
At CJAM, Marnie will work within the press office, PR and communications team and write copy for websites, publications, leaflets and brochures for clients wishing to develop their business.
Marnie has also worked for the Royal Free Hospital in Hampstead, leading NHS PR agency Jonathan Street PR, the Essex Ambulance Service and the Anthony Nolan Trust, the UK’s blood cancer charity and stem cell transplant register.